Iinkampani ezininzi zibhengeza indlela yazo yokuphuma kushishino ngeempawu ezikumgangatho ophantsi.Ezi nkampani zibonakala zingayiqondi impembelelo embi kakhulu enokuthi ibe nayo olu hlobo lwemiqondiso.
Uphononongo lwakutsha nje olwenziwa nguGqr James J. Kellaris weLindner College of Business kwiYunivesithi yaseCincinnati inceda ukukhanyisa ukubaluleka kweempawu ezikumgangatho ophezulu.Iziphumo zophononongo zibonisa ukuba abathengi bahlala bejonga umgangatho weshishini ukusuka kumgangatho weempawu.Kwaye loo mbono yomgangatho ihlala ikhokelela kwezinye izigqibo zabathengi.
Umzekelo, le inkangeleko yomgangatho ihlala ikhokelela kwisigqibo somthengi sokungena okanye ukungangeni kwishishini okokuqala.Ukwakha itrafikhi yeenyawo zabathengi ngokuthe gqolo kuyimetric ebalulekileyo kwivenkile enengeniso.Olu phononongo olukhulu lukazwelonke lubonisa ukuba iimpawu ezikumgangatho ophezulu zinganceda kuloo njongo.
Kulo mongo, "umgangatho weempawu" awuthethi kuphela imeko yenyama yeempawu zeshishini.Isenokuthetha uyilo lwemiqondiso ngokubanzi kunye nokusetyenziswa.Umzekelo, uphononongo luchaza ukuba ukufundeka ngomnye ummandla wokubona umgangatho weempawu zabathengi, kwaye i-81.5% yabantu babika ukuba bayakhungatheka kwaye bacaphukile xa isicatshulwa sombhalo sincinci kakhulu ukuba singafundwa.
Ukongeza, umgangatho usenokuthi ubhekiselele ekumfanelekeni koyilo lweempawu zolo hlobo lweshishini.I-85.7% yabaphenduli kuphononongo bathi "imiqondiso inokudlulisa ubuntu okanye isimilo seshishini."
Ukuqwalasela icala elichaseneyo ledatha yolu phononongo, iimpawu zomgangatho ophantsi zinokuthathwa njengendlela yokuthengisa inkampani ngaphandle kweshishini.Uphononongo luchaza ukuba i-35.8% yabathengi baye batsalwa kwivenkile engaqhelekanga ngokusekelwe kumgangatho weempawu zayo.Ukuba ishishini lilahlekelwa sisiqingatha saloo nto inokubakho unyawo lomthengi omtsha ngenxa yophawu oluphantsi lomgangatho, oko kuguqulela kangakanani kwingeniso yokuthengisa elahlekileyo?Ukusuka kuloo mbono, iimpawu ezikumgangatho ophantsi zinokuthathwa njengomzila okhawulezayo wokutshona.
Ngubani owakha wacinga ukuba ishishini lingathengisa indlela yalo yokuphuma kwishishini?Lonke uluvo lubonakala lungenakwenzeka, kodwa uphando lwangoku lweshishini lucebisa ukuba inokwenzeka ngeempawu ezikumgangatho ophantsi.
Iimpawu ezilungileyo zingezantsi:
Ixesha lokuposa: Aug-11-2020